Family Photos and Frozen Custard

I’m not sure that I would go so far as to say that I am a connoisseur of frozen confections, but I sort of am.
If an entire dessert buffet was laid before me, filled with every dessert your mind could imagine, I would pick ice cream. I have my favorite flavors, sure, but to this day, I have never met an ice cream I didn’t like. If it is dairy and sweet and frozen, then I will love it.

Which is why I am SO glad that Albuquerque now has Rita’s. Rita’s frozen custard is smooth and creamy and velvety and tastes like MORE.

If frozen custard isn’t your thing (and really, why wouldn’t it be? It’s FROZEN CUSTARD) Rita’s also offers smooth Italian Ices made with real fruit served within 36 hours of mixing; Gelati, which is Italian Ice with custard on top for those of you who can’t pick, and…wait for it…custom donuts.


I know, right?

Rita’s takes a fresh donut and allows you to pick the glaze and the topping. It’s genius. Someone should be awarded a nobel prize for this idea.

But even better than ALL the offerings on Rita’s menu, is the wonderful family behind the Albuquerque business.  I was so thrilled to photograph The Gauldens at their store recently. They are a warm, wonderful family who loves their business and the people who walk through their door. And those little Gauldens are as cute as they come.

So, as the days get longer and the weather gets warmer, do yourself a favor and pop into Rita’s. I might just see you there. I’ll be the guy in the corner with the camera and the frozen custard.

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Frank A. Frost, Jr.

Master of Photography

Photographic Craftsman

Certified Professional Photographer



Albuquerque Photographer / Albuquerque Family Photographer
Albuquerque Senior Photography / Headshots Albuquerque
Albuquerque Family Photography / Albuquerque Senior Photographer




7400 Montgomery Blvd NE Albuquerque, NM 87109